WorkStride

WorkStride

Professional Services

CorporateRewards, an employee recognition, rewards and incentives technology company, approached Infinia to conceive of a fresh positioning, name and logo for its newly updated software platform.

We developed WorkStride, communicating the software's ability to motivate talent to perform at their best, putting employees on the same page and on the same path toward personal and organizational success. A bright ring of linked Ws creates a logo with a star-like effect, supporting the idea that the world's leading companies comprise employees aligned to a central purpose.