Wellforce

Wellforce

Healthcare

Tufts Medical Center and Lowell General Hospital joined forces to create a different kind of health care system, and tapped Infinia to define its positioning: an organization focused on empowering clinicians with the technology and tools to deepen collaboration, build stronger relationships with the people they serve, and extend wellness to every facet of daily life.

Infinia developed Wellforce, a name with a dynamic monogram logo that communicates like-minded institutions and clinicians coming together to further a common purpose. We helped introduce Wellforce to the market with several key launch items, including a landing page, print ads, animated video, and a series of branded emails heralding a new movement in health care.