Pomona Capital

Pomona Capital

Private Equity

 This private equity firm focused on the secondary market needed more than a website upgrade; they needed a distinctive story to position them competitively. After an intensive discovery session and internal interviews, Infinia began to shape a narrative around their inclusive culture – a Shared Outlook that enables their strategy of pursuing high quality assets with minimum risk.

This sense of being part of the team, of finding a common viewpoint and having the rigor to realize individual objectives, was expressed in a sophisticated redesign, the directness and clarity of which is in complete consonance with the way Pomona Capital does business.