Infinia Group

David Liljegren, Chief Integration Officer

David is Chief Integration Officer for Infina - a hard-earned position in which he directs all the activities needed to translate brand strategy and thinking into concrete actions. His job is to help clients navigate successfully through change, by finding not merely the strategies they need but also the systems and tools that produce real results in personal and organizational performance.

David has nearly two decades of experience in building and managing complex marketing programs, and applies that expertise to leading implementation programs with such Infinia clients as BearingPoint, and Blue Cross Blue Shield of Florida. He also provides day-to-day counsel and support for the full cadre of Infinia professionals on behalf of the entire company client portfolio.

Prior to joining Infinia, David gained experience in the complex world of brand implementation as a managing director member for the branding firm Enterprise IG, working with clients such as GE Insurance Solutions, Qwest Communications, Halliburton, DeBeers and Holcim. Earlier, as vice president of the marketing consulting firm DeSola, he developed brand strategies and implementation plans for clients such as Bell Atlantic Corporation, AXA Financial Inc., Equitable Life Assurance Society, Chase Manhattan Banking Corporation, and NYNEX.

Prior to moving to America, David lived in Australia and worked within the strategic planning and market development areas of a number of international natural resource companies, most notably Argyle Diamonds and Hamersley Iron.

David has earned a Bachelor of Business Degree from the University of South Australia.